the client.
An award winning fish and chip shop in the North East of England, offering fresh, high quality fish and chips.
the task.
To get the word out about their 60th anniversary of business and promote the event being held for it involving locals in the area and influencers.
Share their history with their customers, new and old on social media.
the result.
We organised a limited time offer of “1 shilling fish and chips”, which was the cost of fish and chips when the business opened 60 years ago. This was advertised on social media and was met with a great community reception and long queues of customers outside of the shop.
Our photographer and videographer shot the “60 years in business” mural that was painted outside of the shop for the occasion.
We organised an influencer event using our database of influencers that were foodies with a suitable audience and based in the North East.
Our team posted original photographs, from when the shop was first opened in 1962 onto social media to highlight the family history in the business. This created a buzz around the local area with lots of customers getting involved, most of whom remembered the first shop. Some even remembered the grandparents of the current owner, who set the family business up all those years ago!
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